PEPSICO DESIGN + INNOVATION, 2020
Most know PepsiCo as the global CPG giant they are. But, along the way, they've also become a leader in the design world as PepsiCo Design + Innovation.
To showcase all the amazing work they've put out, PepsiCo brought in Zero to make a portfolio site that's more than a portfolio site. We delivered a CMS, a new look and feel, and a web experience as cutting edge as their design.
MY ROLE: BRAND IDENTITY & LOGO DESIGN
Strategy, Logo Design, Branding & Identity, UX & Website Design, Illustration
A custom logomark adapted from the original Pepsico logo was built with modularity in mind.