HIPPEAS, "FLAVOR YOUR MIND" CAMPAIGN, 2023Taking its cues from the 60s counterculture, Hippeas sought to make a big brand awareness play and get themselves out there with a bold, sunshine-soaked campaign. We devised a campaign strategy that highlighted flavor and produced out-of-this-world content to send this brand eight miles high.
Branding by JKR.
MY ROLE: DESIGN & ART DIRECTIONCampaign Strategy, Campaign Branding + Identity, Video Art Direction, Casting, Styling & Production, Animation
Final video output (HAS SOUND)
Process from sketch, to 3D render, to video production
